If you like sharing your opinion about products or services that are either out on the market or will be soon, you may want to participate in focus groups either online or elsewhere.  Questions are asked in an interactive group setting where participants are free to talk with other group members. Focus groups give companies and businesses alike a strong advantage or upper hand in their field. 

It is especially important when competing with other businesses to receive feedback from their consumers and customers. 

Like in-person focus groups, online groups are usually limited to 8-10 participants.  Discussions generally last one hour to 90 minutes.  Here is a list of legitimate companies that will pay you for your opinion.

Focus Groups by Schlesinger

Earn from $5 up to $100 for sharing your opinions.

L & E Research

Get paid $100 or more for your time to participate in focus groups, telephone interviews, and bulletin boards on topics that interest you.  Most studies take an hour or less.

Shifrin – Hayworth

Get paid to give your opinion.  Studies typically last from 30 minutes to three hours and pay anywhere from $50 to $250 depending on the client, length, and topic.

Survey Savvy

Get paid cash for every survey you participate in.  They take around 10 minutes to complete.  Pays via check in the mail.

Probe Market Research

Probe Market Research constantly hosts focus groups to get feedback for clients’ new advertising campaigns, products, or services.  Focus groups pay between $50 and $400.


Take short polls to earn money in the form of gift cards for your opinions.  

Pinecone Research

Pinecone Research will pay you $3 per online survey to evaluate new products in the comfort of your home.  They have many opportunities available.  You get to keep the products that you sample at home for yourself unless stated otherwise.  Apply online.

Panel Polls

PANELPOLLS is a cool place where kids & teens & young adults, participate in fun and interactive surveys, forums, blogs, quick polls, and more about things like new TV shows, movies, online games, websites, sports, fashion, and entertainment.  

Inside Heads

Become a member of the InsideHeads Online Research Panel and be positioned to tell manufacturers, service companies, and retail businesses your honest opinions about their products.  Incentives vary by study but are usually sweepstakes entries or cash payments.

Test Spin

We want your opinion and we’ll pay you for it – up to $4 for taking a survey and $30 to join a focus group. And the best part is that you never have to leave the comfort of your own computer.

Express Market Research

They need people to participate in some of their creative projects.  They pay $50 -350 CASH  to each respondent.

Contractor Advisory Board

All types of contractors (general contractors, HVAC/R, electrical, tile and masonry, plumbing, landscape, roofing, drywall, painting, pool, fencing, excavation, insulation, framing, glass, remodeling, siding, fire protection, environmental controls, security, etc.) are invited to join.  As a member of the Contractor Advisory Board®, you would be paid for every online survey you complete (ranging from a minimum of $10 U.S. to $200 U.S. or more, depending on the length of the online survey or discussion).


Get paid to share your opinion.  You can earn up to $150 for your time.  Apply online.

Alpha Buzz

Get paid to participate and give your input on new products.  You will be compensated for your time.

Experience Dynamics

Looking for all types of people: people new to the web; IT professionals; users with disabilities; people across the world (they do regular global usability studies). Incentives are between $50-$150 dollars per study depending on the scope of the study.

Marketing Analytics

Wherever you are in the world, you can participate in one of Marketing Analytics’ online focus groups by joining our web panel.

Join NPD and you can win cash or prizes for giving your opinions. Click Here